Joyce is the owner and main contributor of VanFoodies.com.
Joyce is a petite girl with a big appetite. She’s always searching for good eats, from high-end restaurants to neighbourhood gems, to food carts and street vendors. Never shy about trying new things, her foodie motto is “I’ll try anything once.” An amateur photographer, Joyce practices her photography skills on food, as well as when she’s being a tourist of her own town, travelling across the beautiful British Columbia.
Joyce also enjoys the comfort of eating at home. In fact, mom’s cooking is still her favourite, while Mr.‘s cooking is slowly capturing her heart. Watch for the occasional home cooking stories and tips.
Joyce has been invited to be a media judge for the following culinary challenges and award programs:
- Creative Industry Awards, BC Beer Awards, 2017-2018
- Best Showcase Display, BC Healthy Chef Competition 2017-2019
- Vancouver Foodster Challenges, 2014-2019
- Hyatt Regency Vancouver’s Gingerbread Lane Competition, 2017
- Food Bloggers’ Choice Award, Chinese Restaurant Awards, 2015
- The Great BC Bake-Off, 2015
VanFoodies.com 
Hi Joyce,
Thanks for following us on Twitter! I am toying with the idea of hosting a very casual Vancouver food bloggers/media lunch with the hopes of gaining write-ups, facebook, and twitter type action if you like the place. Is this something you would be interested in? The place really is awesome, very delicious food and super nice interior. We are also hosting an open house on May 28 which you should definitely come to. There will be tasty bites, beer and wine samples and a sake tasting. Let me know what you think!
Cheers!
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OK, I am connecting you now. Saw you many times on Twitter. Anyway, am so glad to see another foodie on the blogosphere. Hope to meet up with you one of these days. Suanne and I would love to do lunch or dinner something with you … just to say hi and put a face to a name. We are always game for dining out with foodies!
Ben
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Hi Joyce,
This is Kim from I’m Only Here for the Food!, we are planning a food bloggers meet up later this summer. Assuming yourself and/or Frank are interested in joining us, can you, please, drop me an email so I can send you the details/plans?
Thanks!
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[…] About Joyce […]
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For Immediate Release April 19, 2010
Endive Lovers Get Ready to Endive in
(Abbotsford, BC) I HEART ENDIVE is an iconic, precedent-setting campaign promoting locally grown Belgian Endive. The campaign has successfully branded ‘BC Belgian Endive’ and contains several elements—an online video series, in-store demonstrations, playful button badges, massive highway signs with 3-dimensional endive characters, and the Endive Affair–an upscale food and wine event featuring endive-themed hors d’oeuvres and wine pairings.
Endive.ca launched on April 15th. A multi-layered site that features webisodes by Celebrity Chef Ned Bell, recipes from all over the world, and an online community. Endive.ca is a portal to ‘all things endive’.
The campaign is aimed at creating awareness for a vegetable that is still on the fringe of the mainstream in the North American market. Endive is still a diamond in the rough. Only elite foodies understand that the endive is an incredibly versatile vegetable with several culinary applications. Classic favourites include Endive Spears with Hummus or Honey-Braised Endive, but, at the guiding hand of Chef Ned Bell, we have creations like “Baked Macaroni and Cheese with Endive and Bacon” and “Endive Slaw with Crimini Mushroom Risotto”.
In Canada, only a few farmers grow Belgian Endive and Van Eekelen Enterprises, located in Abbotsford, are the only suppliers in Western Canada. “Endive to Belgium is like potatoes to you. When we saw imported endive on display that was highly priced and of poor quality, we knew we could offer a better quality product. That’s when we started growing endive. Over the years, we’ve seen how it’s caught on here and are really excited about our new campaign. A website devoted entirely to endive, an animated endive saying “Eat Me”, and giant ‘I HEART ENDIVE’ signs? I never would have guessed,” says Ria Van Eekelen.
Commonly referred to as Belgian Endive or Witloof Chicory, endive is a white vegetable with a cone-shaped head and broad leaves that have yellowish edges. It has a tangy, bittersweet flavour, and is often grouped with lettuce, escarole, and radicchio. Although endive is believed to have originated in Egypt or Indonesia in the 16th century, the official story is that it was accidentally discovered in 1830 by a Belgian Farmer named Jan Lammers. Since then, the Belgian Endive has made its way all over the world and has become a healthy, dietary staple.
BC Belgian Endive is available at several retailers, including Urban Fare, Save on Foods, Price Smart, Thrifty Foods, IGA Marketplace, and Choices to name a few. Be sure to ask for locally grown BC Belgian Endive for a fresh, locally grown and sustainable product. For more information, visit http://www.endive.ca , follow us at @endivelover on Twitter.
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Media Contact
Summer Dhillon
Relevention Marketing
604 557 1488 x 506
summer@relevention.com
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